Zuckerberg, Obama and the Changing Semiotics of the Press Conference

Consider these two different scenes.

Cropped screenshot 2 of FB live announcement 070611

The first is a press conference held at Facebook in Palo Alto yesterday.

Cropped screenshot 2 of June 2011 POTUS press conference

The second, a press conference the President held last week at the White House.

Both tableaux are contemporary. But the conventions of attention, power and accountability illustrated in each -- worlds apart.


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